Whether you are a small, large, or mammoth business — you need to know who your customers are. Marketing or buyer personas are a great way of guiding your marketing materials to increase your ROI. So what is a marketing persona and how do you get one? Read on!
The workplace is full of hazards and being office-bound doesn’t protect you. What if the lift freefalls or you tip hot coffee over Susan? Oh yes, hazards are everywhere, but how do you ensure your business isn’t tripped up in these turbulent times? Read on, dear reader!
The 2018 FIFA World Cup is finally upon us. But is your business ready for football fever? We’ve also included a handy 4-point conversation guide for rugby fans at this unsettling time.
In this day and age it seems that every man and his Lolcat are Facebooking, Twittering, Instagramming, Snapchatting or Tumblring. Love it or hate it, it’s time for your brand to join the conversation. Follow these 5 tips to ensure your brand stays #relevant.
A landing page is designed to convert. Their one objective is to make visitors click the call-to-action but the best bit? It allows you to generate leads while you hit the snooze button for the 5th time on a Sunday morning.
Nice work! Your new shop is open for business. You’ll fix up your spelling-error-ridden signage and half-painted façade featuring cobwebbed windows in a few months. Not a great start, is it? Your website is your business’s shopfront.
When a group of cybercriminals decided to hack a Las Vegas casino they hit a wall of security — until they found its one weakness — the fish tank. Could a group of former MI6 & MI5 spies stop the attack? Read on to find out what happened next & discover why NZ isn’t as safe as we may think.
Nothing says “you are here to work — fun is forbidden” than a strict no pets allowed policy at your office. Present these 6 scientific facts to your grumpo boss and make the world a better place! Send us your pet pics and put a smile on everyone’s dial 🙂
Unfortunately, hackers living in their parent’s basements aren’t just limited to the United States. Cyber crime is a global issue and New Zealand e-commerce sites are affected by malware and malicious activity too. Here are 5 essential e-commerce security features your website needs in 2018.
First impressions really do matter, especially when it comes to us parting with our money. Awesome graphic design work can help to project your company as a trustworthy brand and makes people more comfortable to spend their money with you. Here are five reasons why you should invest in a clever clogs graphic designer and get your business branding on point.
